Women empowerment is the main goal of KASIA. They believe ‘Empowered women, empower women’, and one woman empowered can make a big change in the society. While keeping empowerment at its core, KASIA's goal is to promote indigenous products and do good by nature. Nature has been their biggest inspiration. Sustainable employment for all the people engaged in the process is key to KASIA's work.
The team at KASIA worked with underprivileged women in slum areas of Delhi who take up small projects to earn their livelihood. Women workers felt empowered doing their craft. Thus came about their vision to incorporate a space for social impact as they built KASIA. All their handwoven linen and cotton fabric are crafted by a cluster of weavers in Bhagalpur, M.P and all the khadi is crafted by women weavers from Phulia, West Bengal. They work with a small team of block printers who have been practicing this art of printing for generations. Currently, KASIA's weaving unit has all women members. They have 9 women weavers engaged in their production process starting from preparing the yarn to the finished product. Additionally, they also have 8 artisans in block printing and 2 in the dyeing unit - all male members(10)
All the KASIA fabrics are crafted using handloom techniques ensuring low impact on the environment. No electricity is used for any of the processes involved. The printing is done using hand-carved blocks keeping it all-natural. All the products are made to order only so as to avoid mass production which results in landfills causing pollution. No wastage is done at any point of manufacturing. Their manufacturing process is designed to ensure a minimal carbon footprint. All fabric is handwoven so it is biodegradable.