India is one of the most ancient cultures still thriving. The brand celebrates this legacy. The weaving patterns, motifs, colors, style, all carry the old and the new times with them, like a string of generations bundled into one!
Weaver communities are spread around small villages in various districts of Bihar and in most clusters, the craft is transferred from generation to generation. They have tried to revive the fish-net weave, Jharna weave and extra-weft. Their hand-work artisans are mostly women, the clusters of these artisans vary from 30 women to 500 women. They introduce regular upskilling workshops to these clusters to make them more versatile and less dependent on just one skill.