Biodegradable or environment friendly
The name “Expressions” accentuates the power of fashion to express- Who you are? and What you care for? Every piece from Expressions expresses three value pillars the brand stand for – Culture, People & Planet.
Expressions By UV is a sustainable, zero waste and ethical fashion label founded by Varsha Savla and based in small town of Pipariya, Madhya Pradesh. The idea of ‘Expressions’ born by the thought of creating all things beautiful for people and planet, while Varsha was working on an upcycling project in her design studio – UV Creations. Every piece at Expressions celebrates heritage crafts, imperfect human touch with modern aesthetics. Made with immense love and care by people for people and vouch for a greener and cleaner planet.
Purpose
On a crusade to make fashion not only beautiful for individuals but also sustainable for the planet, Expressions by UV is acutely aware of the reality of climate change. Committed to eco-conscious practices, they diligently minimize their carbon footprints, preserving heritage crafts while embracing fair trade principles. At Expressions, a zero-waste philosophy is not just a commitment but a way of life. Their mission extends beyond creating stunning garments; it encompasses a profound responsibility towards the environment. Through a harmonious blend of style and sustainability, the brand exemplifies a fashion-forward approach that cherishes both people and the planet.
People
Expressions, a champion of India's rich and diverse crafts, embraces the beauty of the imperfect human touch. Committed to ethical and sustainable practices, they meticulously source fabrics with transparency at the core of their supply chain. Operating under a "think local, go global" philosophy, Expressions collaborates with artisans and weavers at the grassroots level, showcasing crafts like Ajrakh, Bagru, Bagh, Madhubani, and Dabu. Their collections, such as Ayoola, Satva, classy casuals, and Jackets, exemplify a seamless fusion of tradition and modernity. The fabrics, designed with dedication, are then brought to their hometown for production. Expressions goes beyond fashion, empowering artisans and weavers with fair wages, safe working conditions, and opportunities for skill development. Through their unwavering commitment, the brand not only preserves India's heritage crafts but also spearheads a movement towards a more sustainable and responsible fashion industry.
Planet
Expressions By UV harnesses the power of fashion to combat climate change, embodying the ethos of small, steady steps towards a sustainable future. With an unwavering commitment to reducing their carbon footprint, the brand is a zero-waste label, exclusively utilizing natural fabrics. A remarkable 70% of their pieces boast natural dyes, while the remaining 30% employ VAT/Low-impact dyes. Embracing an eco-conscious approach, all production waste finds new life as accessories, utility items, or thoughtful gifts. Operating in small batches, Expressions ensures minimal dead stock, running collections on pre-orders to optimize sizing and reduce waste. Garments, excluding pants, feature extra margins and double stitching to accommodate body changes without generating excess waste. Dedicated to the Fair Trade mission, the brand is on the path to certification, guaranteeing hygienic conditions, a safe environment, fair wages, and a strict no-child-labor policy for all Expressions By UV creations. Amidst the urgency of climate change, Expressions By UV stands resolute in making a meaningful difference.