Merakus

Merakus

Ensures fair living wage for producers
Discloses the community being impacted
Reduces the environmental impact
Focusses on women producers
Created using handcrafted methods
Reduces/Reuses/
Recycles resources
Made out of responsible materials
Avoids use of chemicals or toxic materials
Uses portion of proceeds to give back to the community
‘Merakus’ is derived from the word Meracus, which means Pure, and it is also the essence of the brand. The core of the brand lies in minimalism, naturalness, and the distinct quality of products across categories.
Each product is a work of art and has a story. A story that narrates the unrivaled artistry of the Indian craftsmen in a contemporary way. Driven by strong values and commitment to the planet, Merakus is an initiative to make sustainability breathe through.
Every artisan, worker, or employee associated with them, holds an important position in the brand. They are working to empower the women weavers from Kutch - Gujarat, and Maheshwar - MP, and also the Hand block printers, Natural-Dyeing Masters, and other skilled workers by ensuring consistent work directly and assuring fair wages.
They use all natural fabrics such as Cotton, linen, and jute. All fabrics are hand dyed using low impact dyes or 100% natural dyes.