Merakus

Ensures fair living wage for producers

Discloses the community being impacted

Reduces the environmental impact

Focusses on women producers

Created using handcrafted methods

Reduces/Reuses/
Recycles resources

Made out of responsible materials

Avoids use of chemicals or toxic materials

Biodegradable or environment friendly

Uses portion of proceeds to give back to the community

‘Merakus’ is derived from the word Meracus, which means Pure, and it is also the essence of the brand. The core of the brand lies in minimalism, naturalness, and the distinct quality of products across categories.

Each product is a work of art and has a story. A story that narrates the unrivaled artistry of the Indian craftsmen in a contemporary way. Driven by strong values and commitment to the planet, Merakus is an initiative to make sustainability breathe through.

Every artisan, worker, or employee associated with them, holds an important position in the brand. They are working to empower the women weavers from Kutch - Gujarat, and Maheshwar - MP, and also the Hand block printers, Natural-Dyeing Masters, and other skilled workers by ensuring consistent work directly and assuring fair wages.