Ensures fair living wage for producers
Discloses the community being impacted
Reduces the environmental impact
Focusses on women producers
Created using handcrafted methods
Made out of responsible materials
Uses portion of proceeds to give back to the community
From humble beginnings with two women driven by a desire to give back to their community, Varnan has blossomed into a thriving business venture. Meaning "Narration," Varnan is dedicated to sharing stories of craft and products that champion sustainability. Their passion lies in curating meaningful gifts imbued with love and sincerity, offering tangible expressions where words fall short. Each meticulously designed piece, adorned with techniques like hand embroidery and painting, carries its own unique narrative, embodying the essence of craftsmanship. Every product is a labor of love and patience, reflecting Varnan's unwavering commitment to fostering connections and celebrating the artistry of handmade creations.
Purpose
Varnan emerged from a deep-seated longing to infuse daily life with artistry and authenticity. This homegrown brand champions the beauty of handmade creations, intricately weaving tales of heritage and creativity into each meticulously crafted piece. With an unwavering commitment to preserving artisanal techniques such as embroidery and hand painting, Varnan seeks to redefine the concept of everyday utility, elevating the ordinary to extraordinary realms of artistry. Through their products, they honor the human touch, paying homage to the skilled hands that infuse every stitch and stroke with soulful expression. Varnan transcends mere branding; it stands as a reverent tribute to the timeless elegance of craftsmanship and the enduring essence of creativity.
People
Varnan's inception transcends mere commerce; it embodies a profound commitment to social empowerment and cultural preservation. The brand serves as a vital platform for local artisans, particularly women from underserved communities, to showcase their talents and secure dignified livelihoods. Through fair trade practices and skill development initiatives, Varnan cultivates economic independence and promotes gender equality. Moreover, by nurturing traditional crafts, they safeguard intangible cultural heritage, instilling a sense of pride and identity within communities. Varnan isn't just about products; it's a beacon of sustainable development and a guardian of the soul of craftsmanship.
Planet
Embedded within every facet of its brand ethos, Varnan's unwavering dedication to environmental stewardship shines brightly. Through the ingenious repurposing of scrap and surplus materials from manufacturers, they actively combat waste and shrink their ecological footprint. By upcycling materials otherwise destined for landfills, Varnan champions circular economy principles, effectively minimizing environmental degradation. Setting a remarkable precedent for responsible production, they eloquently showcase the seamless fusion of beauty and sustainability. With each conscious creation, Varnan stitches together a greener, more vibrant future, illustrating the transformative power of mindful practices in shaping a harmonious relationship between humanity and the environment.
