Listed on Flourish, this brand adheres to principles of ethical manufacturing. Born in 2022 from a desire to make design more personal and accessible, our handmade jewelry and home decor brand invites you to co-create pieces that carry meaning. Each item is rooted in sustainability, crafted with care, and thoughtfully designed for a generation that values individuality and conscious living. Through on-the-spot customization and a presence both online and at community spaces — from college campuses to local markets — we offer more than just products. We offer a space for expression, connection, and storytelling through design.

To care for your Rooh tray, gently wipe it with a soft, damp cloth for regular cleaning. Avoid soaking, scrubbing, or placing it in the dishwasher, as excess moisture and harsh cleaners may damage the surface. The tray is sealed for light protection, but it is not heatproof or waterproof—please do not place hot items, liquids, or damp objects directly on it. For best results, use Rooh as a decorative or organizing tray for dry items only. With a little love and gentle handling, it will continue to bring charm and calm to your space for years to come.