DHANAUA APPLIQUE ART

Ensures fair living wage for producers

Discloses the community being impacted

Reduces the environmental impact

Focusses on women producers

Created using handcrafted methods

Reduces/Reuses/
Recycles resources

Made out of responsible materials

Avoids use of chemicals or toxic materials

Biodegradable or environment friendly

Uses portion of proceeds to give back to the community

Dhanaua Appliqué Art is a brand rooted in ethical manufacturing and a rich heritage of craft. Born from the art of repairing garments, it has evolved into a distinctive handcraft that honors tradition while embracing sustainability. Guided by 10 family designers and brought to life by over 2,000 skilled women artisans, each creation reflects meticulous care and attention to detail. The brand emphasizes responsibly sourced fabrics, ensuring that every piece is not only beautiful but also mindful of its environmental and social impact. Through its work, Dhanaua Appliqué Art preserves ancestral techniques, empowers artisan communities, and transforms everyday textiles into timeless, handcrafted art that tells a story of heritage, skill, and ethical practice.

Purpose

Dhanaua Hand Appliqué Art is driven by a mission to preserve and elevate a craft born from everyday ingenuity and transformed over time into a powerful cultural expression. What began as a simple method of repairing worn clothing with cut and appliquéd fabric pieces grew into a sophisticated artform that now adorns textiles, garments, and home décor expanding its creative reach while honoring its humble origins. Passed down through generations, this practice carries stories of resilience, pride, and skilled craftsmanship, with every motif shaped entirely by hand. Guided by its purpose, Dhanaua Hand Appliqué Art seeks to safeguard this heritage, create sustained opportunities for its artisans, and ensure that their knowledge continues to thrive. Its vision is to bring handcrafted beauty into daily life while honoring the history, hands, and heart behind every stitch.

People

Dhanaua Hand Appliqué Art thrives through a deeply interconnected artisan community bound by family, tradition, and shared cultural identity. At its core are 10 family designers guided by the vision of the father who protect generations of knowledge while shaping contemporary expressions of the craft. Around them stands a powerful collective of more than 2,000 women artisans from their caste community, whose skill, patience, and artistry give life to every appliqué creation. Working largely from their homes, these women can earn dignified livelihoods while passing tradition forward within their families. Together, they form a resilient creative ecosystem where craftsmanship fosters economic independence, cultural pride, and collective growth. In this community, every piece made not only preserves heritage but also strengthens the social fabric that sustains it.

Planet

Dhanaua Hand Appliqué Art is rooted in a tradition where sustainability is woven naturally into every step of creation. Each piece is crafted entirely by hand, using fabric that is thoughtfully sourced, repurposed, and transformed to reduce waste and extend the life of materials. What began as a practical way to mend worn garments has evolved into a craft that embraces creativity as an act of conservation. With minimal machinery, small-batch production, and a deep respect for available resources, the community maintains a low environmental footprint while preserving the integrity of its heritage. By elevating what already exists into enduring works of beauty, Dhanaua Hand Appliqué Art champions a future where craftsmanship, responsibility, and tradition remain seamlessly interconnected.