Purpose
Dor Handloom was founded by Nairita with a clear purpose to reconnect the modern woman with India’s timeless weaving traditions. The brand envisions a world where handloom artistry thrives in harmony with contemporary lifestyles, empowering artisans while celebrating authenticity. Each saree is woven not in factories, but in the warmth of artisan homes, where every thread reflects the rhythm of tradition and conscious craftsmanship. Dor’s mission is to preserve India’s textile heritage through sustainable practices, ensuring that every weave supports livelihoods and tells a story of culture, care, and continuity. Blending heritage with modern elegance, Dor Handloom strives to make handloom sarees a cherished, everyday expression of grace and identity.
People
Dor Handloom, founded by Nairita, is deeply rooted in creating meaningful social impact through the revival of India’s handloom heritage. The brand works directly with skilled artisans, providing them with sustainable livelihoods and fair wages while preserving traditional weaving practices passed down through generations. By supporting production in artisan homes rather than factories, Dor nurtures rural economies and empowers women weavers to gain financial independence and dignity through their craft. Each saree becomes a symbol of this collective empowerment a blend of artistry, heritage, and purpose. Through every weave, Dor Handloom not only sustains India’s cultural legacy but also weaves a brighter, more equitable future for its artisan communities.
Planet
Dor Handloom, founded by Nairita, stands for conscious fashion that honors both tradition and the environment. Every saree is woven on handlooms in artisan homes, eliminating the need for power-intensive machinery and reducing carbon emissions. By choosing natural, biodegradable fabrics such as Khadi, Mul Cotton, Jamdani, and Kantha Stitch, Dor promotes slow, sustainable fashion that minimizes waste and chemical use. The brand’s eco-conscious approach ensures that every weave supports a cleaner, greener planet while preserving India’s artisanal heritage. Through mindful production and timeless design, Dor Handloom encourages a shift from fast fashion to responsible choices where beauty lies in sustainability and every drape becomes a tribute to the earth.
