Tiaki

Ensures fair living wage for producers

Reduces the environmental impact

Reduces/Reuses/
Recycles resources

Made out of responsible materials

Avoids use of chemicals or toxic materials

Biodegradable or environment friendly

Tiaki was born from a heartfelt realization—that the first layer of clothing touching a child’s skin should be the safest, softest, and most natural. Inspired by the Māori word Tiaki, meaning to care, conserve, and protect, the brand lives this ethos through every fiber it weaves. Specializing in organic cotton innerwear, Tiaki creates garments that feel like a second skin—breathable, luxuriously soft, and perfect for all-day wear. With natural, plant-based dyes that are hypoallergenic and non-toxic, Tiaki ensures that even the most sensitive skin is protected from harsh chemicals. Unlike synthetic materials that can trap heat and harbor bacteria, Tiaki’s organic cotton regulates body temperature and promotes skin health. In a world full of environmental toxins, Tiaki empowers parents with a conscious choice—innerwear that’s comfortable, clean, and caring. Every Tiaki piece reflects a commitment to your child’s well-being and to a gentler, healthier future.

Purpose

The story of Tiaki began with a simple yet powerful vision: to create more than just clothing—to spark a movement toward a healthier, more sustainable future for children. Founded on the belief that what’s worn closest to the skin matters most, Tiaki places comfort, safety, and purity at the heart of every stitch. While the world often focuses on outerwear, Tiaki shifts attention to innerwear, worn almost 24/7 by children, ensuring it supports their well-being in the most natural way. Crafted for kids aged two to ten, Tiaki offers a joyful and vibrant line of high-quality innerwear made from eco-friendly fabrics and plant-based dyes. The brand envisions a future where every child wears safe, breathable, and environmentally responsible clothing—where skin health meets sustainability in the most delightful and colorful way. Tiaki is more than a brand; it’s a promise of care, comfort, and conscious living for the next generation.

People

Tiaki is deeply committed to sustainability, ethical production, and conscious craftsmanship. All Tiaki products are made using GOTS-certified organic cotton, ensuring environmental and social responsibility throughout the entire supply chain. From farm to fabric, this certification supports sustainable agricultural practices, minimizes chemical exposure for children, and guarantees fair wages and safe working conditions for workers. Tiaki's GOTS-certified manufacturing unit reflects the brand’s dedication to creating a positive impact not just on the planet, but also on the people behind the product. In addition to eco-friendly fabrics, Tiaki uses natural dyes, created through time-honored, labor-intensive processes led by skilled artisans. These traditional methods, passed down through generations, not only preserve cultural heritage but also support rural livelihoods and community growth. Every Tiaki product is a testament to responsible choices—honoring the Earth, empowering people, and ensuring safe, chemical-free clothing for the next generation.

Planet

Tiaki is built on the belief that what touches your child’s skin should be as pure as the love you wrap them in. Each Tiaki product is crafted from GOTS-certified organic cotton, ensuring sustainability and social responsibility at every step—from farm to finished fabric. But we go beyond just the fiber. Tiaki colors come from renewable, earth-friendly materials that are completely biodegradable, leaving no trace behind—only a softer planet and a greener tomorrow. By using natural dyes, we eliminate the toxic waste and water pollution associated with synthetic alternatives, actively protecting ecosystems and enhancing soil health. These age-old, eco-conscious techniques not only reduce environmental impact but also bring safe, gentle color to your child’s wardrobe. With Tiaki, every garment becomes a celebration of nature, safety, and responsibility—wrapped in cheerful hues and crafted for a brighter, cleaner future.