Stories of Flourish
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10 Artisanal Crafts That Are Reviving India’s Green Economy
India’s crafts are not just about heritage and beauty — they are about survival, resilience, and sustainability. In a world where industries chase speed and scale, artisans continue to create...
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Sustainable Materials in Modern Furniture Design
In today's world, sustainability and design go hand in hand. More than just a fleeting trend, choosing sustainable furniture materials is becoming a thoughtful way to create homes that are...
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2025 Guide to Ethical Indian Crafts You Should Know
India's rich cultural heritage is beautifully expressed through its traditional arts and crafts. As we move into 2025, there’s a growing global shift towards supporting ethical Indian crafts, with more...
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Introducing Fresh Air
Imagine cracking open a can of pure, untouched air, sourced from the world's most pristine forests. Sounds too good to be true? (Well, Happy #AprilFools!) But here’s something to really...
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A Dying River
In the heart of India flows the Yamuna, a river that has sustained civilizations, inspired poets, and nourished millions for centuries. But today, large stretches of it are no longer...
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Journey of Cotton: From Seed to Sustainable Apparel
The humble cotton plant, cultivated for over 7,000 years, has woven itself into the fabric of human history—literally and figuratively. What begins as a tiny seed transforms into a soft,...
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Legacy of Maheshwari Handloom Sarees
Maheshwari sarees, a symbol of elegance and heritage, trace their roots back to the 18th century. These exquisite sarees were first designed by the legendary queen, Maa Ahilya Bai Holkar,...
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Sherpai Bowls: A Timeless Tale of Tradition
Sherpai bowls, also known as Suri bowls, are a unique blend of utility and artistry. Steeped in history, these handcrafted wooden bowls adorned with brass were once essential tools in...
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The Allure of Copper Enameling
Imagine fiery torches, vibrant powdered glass, and exquisite jewelry and homeware emerging from the hands of a skilled artisan. That's the captivating world of copper enameling, an ancient craft that...
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Ajrakh: A Timeless Legacy
Ajrakh, a captivating blend of artistry and heritage, is a form of block printing practiced for centuries in Sindh (now Pakistan) and Gujarat and Rajasthan, India. This intricate craft utilizes...
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Woven Future
In a world dominated by mass production and fast fashion, the environmental cost of clothing is often overlooked. The textile industry is a major contributor to climate change, from resource-intensive...
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Eco-Printing: A Sustainable Splash of Nature on Fabric
Imagine adorning yourself in garments that bear the earthy imprint of leaves, flowers, and bark. This isn't a mystical experience, but the beautiful reality of eco-printing, a centuries-old craft enjoying...