Listed on Flourish, this brand adheres to principles of ethical manufacturing. Key Story is born out of the realisation that at our core we all seek simple things in life. We aim to express a sense of simplicity through mindful, elegant clothing made out of natural fabrics, blurring the lines between core & style for an elevated modern wardrobe. For the ones who value simplicity, quality & no-fuss mentality. Rooted in the belief that it truly takes simple things in life to change it. 

Wash inside-out in cold water using a mild detergent with similar colors & fabrics. Gently rub while washing, do not scrub. Do not soak. Tumble dry low. Line dry garments inside-out in shade only. Low-heat iron on the reverse side when garments are damp.