Meet The Makers

Flourish is an ecosystem of entrepreneurs, artisans, and values-driven businesses. Discover who they are and what they believe in!


Arture is a brand of sustainable and vegan lifestyle accessories, based in Chennai. They use cork fabric and cactus leather as alternatives to animal leather and are on a mission to make alternate lifestyle choices the norm.


Kaizen the label was launched with two primary goals: to bridge the gap among craft communities & urban cultures and to use "waste" in fashion to create conscious fashion.

Kaarigar Clinic

Kaarigar Clinic is an initiative that works towards rural development by mentoring local artisans. They work to strategically grow their traditional craft practices into self-sustaining businesses. They work with more than 500 artisans, majority of these artisans are women.


Bihart promotes the various art forms of Bihar like Sujani, Manjusha, and Sikki and weaves like 'extra weft', 'fishnet' 'Chingari' and 'Jharna'. Their attempt is to uplift and revive these crafts by infusing new styles motifs and designs. They make functional products and apparel like cushions, belts, bags, sarees, kurtas, Dupattas, Dresses, Throws, Anarkali suits to name a few.


Eco Kaari is committed to giving back to the communities where weavers and artisans live and work, to bring a meaningful positive change through empowerment programs. EcoKaari's Upcycled-Handcrafted fabric is either repurposed in other products or is donated to another organisation which turns waste plastic into fuel.


Nimmit is a Sanskrit word meaning a platform that connects people or brings people together. It is a medium between artisans and a world of consumers who appreciate the beauty of great products skilfully created by hand.

Sepia Stories

Sepia Stories is a sustainable fashion clothing brand promoting conscious consumption. Their vision is to propagate a sustainable lifestyle by providing artisanal, handcrafted, and sustainable products to the global consumer.


With a vision to encapsulate Indian heritage arts and crafts in tandem with trends, Dharang is driven by slow and mindful fashion.The constant factor that fuels their vision is minimalistic and a belief in designs that transcend geographical boundaries and seasons.


Neev Herbal Handmade Soaps is a Social Enterprise based in the village of Jamshedpur, Jharkhand. They work with rural communities especially women, to make herbal cosmetics by hand.


Inspired by the happy gurgling sound made by babies, the word ‘Aagghhoo’ is a joyful expression of babyhood.



TreeWear's aim is to create products that are good for people as well as the planet. They have taken a lot of care to make sure the products are made using natural materials, eco-friendly packaging & responsible production methods.

JUJU by Grishma

JUJU’s inspiration comes from nature. The products come from a place of wonder, nostalgia, and moments of silent observation. They may hold deep meaning or at times they could just be the outcome of a play of form and material.


IRO IRO creates custom-made products using fabric that would otherwise have been sent to a landfill. It’s not just the fabric that is finding new life, every finished IRO-IRO product also represents the revival of a dying craft tradition.


Art Bunker, through its Brand POTLI, a series of Indian art & craft kits aim to reconnect children with traditional Indian art, thereby creating awareness and expanding markets for artisan communities that depend on their art for their livelihood while helping sustain the old art forms they practice.

Anushé Pirani

Anushé Pirani is motivated by the challenge to question the conformist ideas of clothing. She created her contemporary namesake label in 2017.

Agro Composites

Agro Composites have a range of eco-friendly, anti-microbial tableware. The product line is made with a biobased that comprises entirely of Pine Needles sourced directly from Himalayan mountains and actively helps prevent forest fires! Their vision is to be a company that enables ecologically conscious choices at economical prices.


Maatie means soil in Hindi, which for Maatie represents the thought of rebuilding the world from scratch. They explore techniques, crafts, which are the soul of what it means to be human.


Working for a cause, for a solution through ‘slow living and better fashion’ is reflected in IKRIIT’M’s work and philosophy. They commit to ethical and fair trade practices as well as transparency at every stage from fabric development to pricing.


Flourish collections are rooted in collaboration. Co-creating these collections with different designers and producer groups, the goal is to reimagine craft beyond the niche of tradition and make it relevant for a contemporary conscious consumer.


Asan is a social venture with a mission to eradicate period poverty across the world. Working with engineers at the Harvard Innovation Lab, Asan designed an innovative menstrual cup that is extremely easy to use.

Paiwand Studios

Launched in 2018 as a unique upcycling textile studio by Ashita Singhal, Paiwand sees beauty in bits and fragments, unwanted things in life, and believes in adding value by repurposing forgotten pieces. They make meaningful upcycled clothing and lifestyle products out of fashion waste.

The Mango Tree

The Mango Tree combines a love for sustainable design and generating livelihoods for women in rural India. Reviving the craft value chain for a contemporary audience is the primary focus of The Mango Tree.

Madder Much

Madder Much is a women’s resort clothing brand that is inspired by the Mediterranean colors and is homegrown in India. They work to create clothes that inspire the spirit of travel.

Arte Alter

Arte-Alter is an eco-friendly fashion & lifestyle label which promotes sustainability and social responsibility as its core design philosophy. This is reflected in the products and more importantly in the design and development process.


Drawing inspiration from the striking beauty of Mother Nature, Tintory was born as an earthy brand that houses a range of contemporary clothes handcrafted in collaboration with nature and Indian art forms.

Sonica Sarna

Sonica Sarna is an ethical designer and educator who creates limited edition slow fashion pieces using sustainable, artisanal, and fair trade materials. Each piece is sewn at her women's center Projective.

The Terra Tribe

“Terra” is the Latin word for earth, extending to oneness with nature. It is a manifestation of living more sustainably. The Terra Tribe designs contemporary clothing for people who are mindful of their impact on the planet. The brand is completely plant-based and PETA-certified.


Miharu is a social venture which makes handmade brass jewellery and handloom silk dupattas, reviving the dying crafts of Bengal. Their focus is a fusion of classical and modern contemporary art which enables livelihoods for the local craftsmen who bring it to life.

Jayati Goenka

This urban handcrafted daywear brand is the result of a search for “real”. They started out with an aim to support the local hand crafted textile clusters of India. Working closely with their artisans they experiment with basic natural dyes to create different color and surfaces .


Earthwhile was born out of a quest to understand what it means to live a more conscious life. They hope to nurture a community of mindful makers, sellers, and consumers.


Umang or the Mahila Umang Producer Company started as a producer company forged by SHGs. 3,000 women farmers in the Gangas river basin. Within a decade, the SHGs managed to create social capital of over ₹10.00 million


RangSutra is an artisan-owned organisation that was founded in 2006 with a vision to create economic opportunities for marginalised rural artisans in India.

Fairkraft Creations

Fairkraft Creations stands for quality, safety, and great design. It is committed to upholding the fair trade principles. Fairkraft has woven contemporary designs using traditional craft techniques.

Whitewater kids

Whitewater was established by a team of spirited women in 2017. They offer natural and organic clothing, bedding and toys for newborns and toddlers. Every collection is based on an original poem, translated to doodles, and brought to life working collaboratively with traditional craftspeople of India


Founded in 2007, Umoya is a nonprofit enterprise that specialises in Shibori, a traditional Japanese dyeing technique. It aims to create elegant and eye-catching designs that keep abreast with current trends and colour pallets; all of this with a zero-wastage philosophy.


Working with small communities of craftspeople in the Valley in Kashmir, India, Zaina by CtoK is focused on reorienting 600-year-old Kashmir craft to the modern context. .


Himjoli is a social venture company working in the state of Uttarakhand, India for more than a decade. The brand offers 100% authentic, naturally grown and produced products from the foothills of Himalayas. Its mission is to help increase livelihood opportunities in villages by creating markets for local produce and craft.


WomenWeave connects threads of Maheshwar’s history and intangible cultural heritage with sustainable employment for local women today by creating a uniquely dynamic mix of training and technical innovation for weavers. It is striving for revival and preservation of the handloom heritage of the country by providing young weavers a rigorous, non-traditional education to polish their skills and exposing them to new market needs.


P-Tal or the Punjabi Thathera Art Legacy is built around the belief that “Legacy is not leaving something for people; it is leaving something in people”.

Kadam Haat

Kadam Haat is one of a kind basketry barn bringing together natural fiber products for the conscious consumer looking for sustainable products for everyday use. You can find Kitchenware, Tableware, Bags, Baskets, Storage, Home Décor, Mats made of Natural Fibre of Sabaii Grass Craft, Moonj Grass Craft, Willow Wicker Craft

Heart to haat

Heart to Haat is inspired by the indigenous ideology of reusing, re-purposing and reclaiming; it was born as we delved deeper into existential questions of conscious practices at Ka-Sha, our sister label.


Based in Auroville, Upasana seamlessly weaves together creativity, fashion, design, Indian culture, business, social responsibility and spiritual progress. With design as a problem solving tool, they create conscious sustainable fashion taking care of their environmental cost and not passing it on to the future.


Théla is an upcycling initiative that handcrafts products with discarded plastic, thus diverting plastic waste from filling landfills, polluting oceans, and harming wildlife.


Started in 2009 as a grassroot level social movement with the goal of generating livelihood for economically-deprived rural women in Gaya, Bihar, India. Samoolam creates everyday accessories using the one-needle yarn knitting art of crochet inspired by nature.

The Sole Sisters

The Sole Sisters is an independent label that makes handcrafted shoes and represents a love for Indian craft. The label is helping to keep traditional ethos alive and draws inspiration from traditional crafts by spending hours with traditional artisans to develop new designs.


WHE stands for Women, handcrafted & Eco-friendly. A design driven ethical fashion brand, it was started in the year 2020 with the goal to connect the artisans to the end market. WHE hopes to inspire consumers to buy high quality eco-friendly, handmade products crafted to their needs.

The Color Caravan

The Color Caravan is a creative social venture based in the Indian Himalayas that supports traditional craft communities, sustains indigenous craft skills while empowering rural women. The objective is to help the craftspeople regain their place in the economic mainstream and create opportunities with all the uniqueness that handmade truly has to offer.

Clan Earth

Clan Earth handcrafts completely plastic-free, cruelty-free, stylish & super-functional carry accessories such as backpacks, wallets, purses, etc & plants 5 trees per sale. They have worked to bring together sustainability & great design by finding sustainable raw materials for creating plastic-free backpacks.


Sirohi is a sustainable luxury brand that advocates a slow and simple lifestyle. Their home & lifestyle products are handwoven by skilled women artisans. Sirohi is supported by the Skilled Samaritan Foundation.

Something Sustainable

Something Sustainable (SOS) is an organic clothing brand. They thrive to keep the usage of natural resources to the minimum by repurposing food, flower, plant, and textile wastes and designing clean clothing that lasts.

Bun.Kar Bihar

Bun.Kar Bihar is the retail brand of Srijani Foundation to showcase the pure hand skills of rural communities of spinners, weavers, and embroidery artisans of Bihar.

Kara Weaves

Kara is a creative social enterprise. Its goal is to provide much-needed impetus to the Kerala handloom industry.Their small team works with independent teams of weavers across the state and rural tailors to create high-quality handmade home appliances..

Eki Beki

Ekibeki is a social enterprise which works to preserve the rich craft heritage of India through awareness, design and market interventions.Their vision is to revive the folk arts and crafts of India to help generate better livelihoods for women and young artisans.

Padukas Artisans

Padukas Artisans combine traditional crafts, (Patchwork Quilting, Warli Painting, Basket making, Fabric Jewelry and Toy Making), with modern design elements.


AnanTaya's products are a unique convergence of India's past and present activated by the efforts of designers collaborating with skilled artisans. Through innovative use of materials including re-purposed elements in Furniture, Lighting and Interior accessories, AnanTaya brings meaningfully handmade to everyday life. They create new opportunities and improve livelihoods for artisanal communities.

Wear Equal

Wear Equal is India’s first upcycled intimate wear brand for women. Made using upcycled textile waste and certified organic raw materials, They are a women-led social enterprise with a mission to provide access to safe and sustainable underwear to rural and urban Indian women and girls.

Mura Collective

Mura Collective was started in 1998 by Kusum Tiwari and Prabha Gahtori, as a response to experiencing the lack of workplaces for women and people with special needs. Two decades later, they are now recognized for their pioneering work in Shibori and natural dyes, as well as inspiring dozens of designers and hundreds of craftspersons to learn and perfect the craft

Avani Kumaon

Avani works with the rural community of Kumaon, part of the Indian state of Uttarakhand. The primary objective is the creation of sustainable livelihoods through conservation of natural resources.

Creative Bee

Founded in Hyderabad, India in 1996 Creative Bee is a sustainable business in hand-crafted textiles & fashion. Products are made of the most authentic natural dyes, unique woven textures, customized Block Patterns, Shibori, hand Batik, hand Painted Kalamkari, etc. 


Kubsa uses design as a catalyst for change in the handloom sector in the North Karnataka region. Kubsa is reviving the once vibrant Khanna weaving by supporting the entire ecosystem of this handloom cluster.


Sadhna is a Community Owned Mutual Benefit Trust comprising of 700 women artisans who are home based artisans skilled in hand embroidery techniques and make exquisite apparels and lifestyle products Both stitching as well as embroidery skills are imparted to the willing women.


Sasha has been working with textile waste, especially fabrics like used sarees. Sasha is committed to using only natural materials for their handcrafted products.


REHWA works on three basic principles of Tradition, Sustainability and Quality. It believes in reducing the carbon footprint on environment by using sustainable techniques such as Solar power for electricity and water heating.


Khamir advocates for a future that is handmade, and works towards reviving, preserving, and sharing the art and craft traditions of Kachchh to create an equal and enabling socio-economic environment.. They play the role of a trade facilitator, with craft value chains that are indigenous, sustainable and ecologically sound.

Patch over Patch

Patch over patch works to build a bridge to go from trash to trend; to bring the fabric waste back to the production cycle of garments. They practice upcycling a new way to craft clothes for making one-of-a-kind designs. Every product carry’s aesthetical value & environmental value.

Blue Lotus

Blue Lotus has been set up as an initiative for supporting grassroots & NexGen entrepreneurs, weavers, dyers, and designers who are committed to working with handloom and traditional communities. They create naturally dyed handwoven stoles using traditional techniques of plain weave, extra weft, and three shuttle techniques


Recognizing the huge gap in the market for affordable, ethically produced clothing. Pomogrenade believes in slow fashion. They create pieces that add worth/value to what is considered waste and extend the life of materials. 

Last forest

Last Forest is a profit-hybrid institution incubated by an NGO – Keystone Foundation – that provides marketing solutions to primary producer groups and communities that are working on forest and agriculture products that are natural, wild, and local.


Patrah is a slow fashion clothing brand. Vegan, eco-friendly and artisanal. Their ethos pivots around comfort, feel, and functionality. Like staining raw organic artisanal fabrics with Natural dyes, every process in making our products is slow and sustainable thereby ensuring longevity.


Arras is an inclusive platform rooted in the culture of India while staying true to a passion for preserving the environment. They work to ensure that their clothing is kind to the people who create them, the people who wear them, and to the environment.


PAPER WINGS is an environment-friendly product brand that endorses unique, upcycled, and sustainable products for everyday use. The wide range of home decor, table decor, and lifestyle products is handcrafted by paper crafters.


IndianYards™ is a Social Enterprise nestled in the mountains of Coonoor, the Nilgiris. They are currently working with 35 women from either tribal or rural communities of the Nilgiris.

B label

B Label is a greener route for Fashion and Living. It takes a plant, Cannabis Sativa L that grew centuries ago in the Himalayas and spins it to create a magical fibre within – Industrial Hemp.

Chambray and Co

Inspired by nature and captivated by the city, Chambray & Co. tells a story of a lifestyle that embodies a connectedness and balance with the natural world.


Kabbish- a brand that brings forth the craft of black pottery as jewelry to adorn oneself.
As known locally, ‘Kabbish’ is a clay slip prepared by the craftsmen to add luster to the black pottery. Each piece is skillfully handcrafted with immense love, care, and attention to detail.

The second Life

The Second life started with bringing responsible waste management, design, and traditional craft together to create products from discarded newspapers using block printing techniques.

SR by Sonali Raman

SR by Sonali Raman believes in slow fashion. It is a tribute to those Indian crafts and textiles traditions that are nearly disappearing. Their apparel lines are created from handwoven, handloom, and natural fabrics primarily sourced exclusively from small weavers.